Artikelnummer: 978-1-78482-054-1
Einband: Kartonierter Einband (Kt)
Verfügbarkeit: Folgt in ca. 10 Arbeitstagen
This book is your indispensable aid to setting your fundraising strategy. It shows you how to: * Understand the internal and external fundraising environment * Identify your strategic objectives and key audiences * Structure your tactics * Track, measure and control your plan * Avoid strategic wear-out