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Understanding Communication Theory (eBook)

A Beginner's Guide
Artikelnummer: 978-1-317-75136-6
Einband: Adobe Digital Editions
Verfügbarkeit: Download, sofort verfügbar (Link per E-Mail)
CHF 131.55
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This book offers students a comprehensive, theoretical, and practical guide to communication theory. Croucher defines the various perspectives on communication theory-the social scientific, interpretive, and critical approaches-and then takes on the theories themselves, with topics including interpersonal communication, organizational communication, intercultural communication, persuasion, critical and rhetorical theory and other key concepts. Each theory chapter includes a sample undergraduate-written paper that applies the described theory, along with edits and commentary by Croucher, giving students an insider's glimpse of the way communication theory can be written about and applied in the classroom and in real life. Featuring exercises, case studies and keywords that illustrate and fully explain the various communication theories, Understanding Communication Theory gives students all the tools they need to understand and apply prominent communication theories.

This book offers students a comprehensive, theoretical, and practical guide to communication theory. Croucher defines the various perspectives on communication theory-the social scientific, interpretive, and critical approaches-and then takes on the theories themselves, with topics including interpersonal communication, organizational communication, intercultural communication, persuasion, critical and rhetorical theory and other key concepts. Each theory chapter includes a sample undergraduate-written paper that applies the described theory, along with edits and commentary by Croucher, giving students an insider's glimpse of the way communication theory can be written about and applied in the classroom and in real life. Featuring exercises, case studies and keywords that illustrate and fully explain the various communication theories, Understanding Communication Theory gives students all the tools they need to understand and apply prominent communication theories.

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VerlagTaylor & Francis Ebooks
EinbandAdobe Digital Editions
Erscheinungsjahr2015
Seitenangabe288 S.
AusgabekennzeichenEnglisch
AbbildungenAdaptation of Understanding Communication Research Methods, 15 schwarz-weiße Fotos, 8 schwarz-weiße Tabellen
Masse14'086 KB
Auflage15001 A. 1. Auflage
PlattformEPUB
AutorCroucher, Stephen M.

Über den Autor Stephen M. Croucher

Stephen M. Croucher is a professor in the Department of Communication at Clemson University, U.S.A. He studies organizational and intercultural communication. He has authored more than 130 journal articles and authored/co-edited more than 15 books. He has served as the editor of the Journal of Intercultural Communication Research, Speaker & Gavel, and the Review of Communication, and is editor-elect for Communication Monographs. He is a fellow of the International Communication Association and president of the World Communication Association.Stephanie Kelly is a professor of data and communication at North Carolina A&T State University, U.S.A. Her research focuses on presence variables such as immediacy, credibility, and solidarity in workplace, educational, and technology-mediated contexts. She has published over 100 peer-reviewed articles in journals such as Communication Education, Communication Quarterly, and the International Journal of Business Communication. She currently serves as editor-elect of the Review of Communication.Cheng Zeng is an associate professor in the Department of Communication at North Dakota State University, U.S.A. His research focuses on organizational communication phenomena, including organizational dissent, assimilation, and workplace freedom of speech across diverse cultural contexts. His work has been published in well-regarded communication journals such as the Journal of Communication Management, Journal of Strategic Communication, and Communication Studies.

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