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Profiles in Folly (eBook)

History's Worst Decisions and Why They Went Wrong
Artikelnummer: 978-1-4027-9882-5
Einband: Adobe Digital Editions
Verfügbarkeit: Download, sofort verfügbar (Link per E-Mail)
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Using the same engrossing anecdotal format that proved so popular in Profiles in Audacity, bestselling author Alan Axelrod turns to the dark side of audacious decision-making and explores historys most tragic errors. While Axelrod looks at the hopelessly dumb and the overtly evil, the main focus is on smart people who had the best of intentions--but whose plans went disastrously wrong. The 35 compelling stories include: the sailing of the ?unsinkable? Titanic; Edward Bernayss 1929 campaign to recruit women smokers; Neville Chamberlains appeasement of the Nazis; Ken Lays deception with Enron; and even the choice to create a ?New Coke? and fix what wasnt broke. These are cautionary tales--albeit with exquisite twists ranging from acerbic to horrific.

Using the same engrossing anecdotal format that proved so popular in Profiles in Audacity, bestselling author Alan Axelrod turns to the dark side of audacious decision-making and explores historys most tragic errors. While Axelrod looks at the hopelessly dumb and the overtly evil, the main focus is on smart people who had the best of intentions--but whose plans went disastrously wrong. The 35 compelling stories include: the sailing of the ?unsinkable? Titanic; Edward Bernayss 1929 campaign to recruit women smokers; Neville Chamberlains appeasement of the Nazis; Ken Lays deception with Enron; and even the choice to create a ?New Coke? and fix what wasnt broke. These are cautionary tales--albeit with exquisite twists ranging from acerbic to horrific.

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VerlagUnion Square & Co.
EinbandAdobe Digital Editions
Erscheinungsjahr2012
Seitenangabe368 S.
AusgabekennzeichenEnglisch
Masse577 KB
PlattformEPUB
AutorAxelrod, Alan

Über den Autor Alan Axelrod

Alan Axelrod is the author of many books on leadership, history, and military history, including Miracle at Belleau Wood (Lyons Press, 2018), The Battle of the Somme (Lyons Press, 2016), The Battle of Verdun (Lyons Press, 2016), and Selling the Great War: The Making of American Propaganda (Palgrave Macmillan, 2009). He has taught at Lake Forest College (Lake Forest, IL) and Furman University (Greenville, SC) and was most recently a creative consultant and on-screen commentator for The Great War, on the PBS American Experience television series. He lives in Atlanta, Georgia.

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